Who we are
Vlix Flower is a versatile manufacturer and supplier committed to quality, performance, and safety across a broad range of industrial, specialty, and consumer products.
Backed by state-of-the-art R&D laboratories and internationally certified management systems, we develop, produce, and market formulations engineered to perform at the highest standards.
Our diverse portfolio covers:
Paraffin Waxes & Oils
We offer a distinguished range of mineral oils and paraffin waxes, produced with the latest manufacturing technology in line with environmental requirements, using less energy and producing lower carbon emissions.
Petroleum Jelly
We offer premium petroleum jelly products for cosmetic and veterinary purposes, fully compliant with the requirements of the Saudi Food and Drug Authority (SFDA).
Industrial & Maintenance Fluids
High-performance fluids such as food-grade Sugar Dissolving Oil and biostable water-soluble cutting oils for precision machining.
VlixGel for Charcoal Lighter
A barbecue ignition gel registered with the German Patent and Trade Mark Office (DPMA) under registration number (DE 20 2021 001 864), designed for clean, safe, and odorless combustion.
Air Freshener
We offer long-lasting air fresheners made with high-quality aromatic oils and formulated with allergy sensitivity in mind, for homes, offices, vehicles, and wardrobes.
Vlix Flower delivers trusted quality, technical precision, and continuous innovation.
Our Vision & Core Values
At Vlix Flower, our vision and core values are one and the same: to advance human progress through superior products while upholding the highest standards of quality, innovation, and environmental responsibility.
- Customer First: We respect our customers' high standards and are dedicated to meeting their expectations every time.
- Better Products for Progress: We aim to fulfill evolving needs and help people live and work better through superior formulations.
- Talent & Integrity: We hire top experts to build great products, promote fair competition, and do business with honesty.
- Environmental Responsibility: As a petrochemical producer, we actively work to improve energy efficiency and lower emissions.
- Leading Innovation: We strive to be first in bringing modern, state-of-the-art products to global markets.
Our Mission
To develop, produce, and supply high-performance industrial fluids, clean-burning gels, and consumer fragrance solutions that exceed customer expectations. Through certified quality standards, modern laboratory R&D, and a commitment to energy efficiency and safety, we deliver reliable, state-of-the-art products to global markets.
Our quality policy
Leadership and commitment
- A total quality management system that we continuously improve.
- A better working environment through balanced, responsible leadership.
- Reducing production risks and securing the resources we need.
- Clear responsibilities and a methodical way of working at every level.
Customer focus
- We put customer requirements and satisfaction first while keeping product quality in line with international requirements.
- We study current and future market needs so we can keep pace with change.
- We build our global presence on consistent product quality.
Continuous development
- We continuously develop our products and services.
- We invest in advanced technology to stay at the forefront of our industry.
Our objectives
To deliver quality and outstanding service, we are committed to:
- Meeting the requirements of international standards.
- Applying approved specifications, rules and standards for petroleum refining.
- Improving quality and reducing costs through strong training programmes.
- Building long-term, mutual loyalty with our customers.
- Taking feedback and complaints seriously, resolving them, and measuring customer satisfaction.
- Regularly reviewing our quality objectives and policy to keep them relevant.
Our journey
- 2006 Our first factory opens in Saudi Arabia, producing mineral oils and aromatic solvents.
- 2010 Our office in Steinen, Germany, opens as the link between the Arab region and the European Union — for marketing specialised petroleum products, environmental consulting and product development.
- 2010 A research and development laboratory is established, staffed by experienced chemists and equipped with modern laboratory equipment.
- 2011 A factory for low-aromatic organic solvents opens in Jeddah — our first hub for commercial and technical exchange between the Gulf and Europe.
- 2020 New factories in Dammam start producing white oil, refined paraffin wax and petroleum jelly with the latest production technology.
- 2021 Our water-gel barbecue lighter is registered as a utility model with the German Patent and Trade Mark Office (No. DE 20 2021 001 864).
- 2023 Our management systems are certified to ISO 9001, ISO 14001, ISO 22000 and ISO 45001.